Mobile Google Ads vs Microsoft Ads
Mobile click share for Google Ads is 74% compared to 30% for Microsoft Advertising (formerly referred to as Bing) in U.S. in the first quarter of 2021. Read more here: statista. (more…)
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Popular Mobile Apps Usage
The most popular mobile app in the US in August 2021, was YouTube with 166.6 million unique monthly users; followed by Facebook with approximately 145 million monthly active users and Google Maps next with almost 124 million active users. iOS…
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Social Ads Clickthrough Rate (CTR) 2nd quarter 2020 to 2nd quarter 2021
CTR for social networks in the second quarter of 2021 is similar to the corresponding quarter of the previous year. Read more here: statista. *Analysis of approximately $7B in advertising spend, comprising over 3,000 advertiser and agency accounts across 40…
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Search Advertising
It’s projected that in 2021, the United States will spend approximately 66.2 billion U.S. dollars for search advertising of over 198 billion total online media advertising spending forecasted. Read more here: statista. (more…)
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