Energy Consumption of Bitcoin Transactions
Average energy consumption for Bitcoin versus Visa transactions was analyzed recently. One Bitcoin transaction uses 1200.08 kWH versus 148.63 kWH for one hundred thousand Visa transactions. These estimates were based on May 2021 income and costs of miners and the…
Read More
Digital Advertising Formats
Search, social media, and banner ads are now the dominant digital marketing formats and will characterize the future of advertising, leaving traditional methods behind. (more…)
Read More
Social Media Platforms
YouTube and Facebook top the social media platforms that U.S. adults used from Jan. 25 – Feb. 8th of this year. According to a recent survey on social media usage in 2021, YouTube has the largest reach among U.S. adults.…
Read More
Instant Messaging Apps See Record Usage
Facebook acquired WhatsApp in 2014 and it reigns as the most popular mobile messaging app worldwide with two billion users a month as of January 2021. As a cheap alternative to operator-based text messaging via SMS, instant messaging is a…
Read More