Search Advertising
It’s projected that in 2021, the United States will spend approximately 66.2 billion U.S. dollars for search advertising of over 198 billion total online media advertising spending forecasted. Read more here: statista. (more…)
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Artificial Intelligence (AI)
Artificial Intelligence (AI) – the simulation of human intelligence processes by machines, especially computer systems – is on the forefront of business verticals. The North American artificial intelligence market, anticipated to be valued at 20 billion U.S. dollars, continues to…
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Influencer Marketing Rises
U.S. influencer marketing spending jumped from 2.76 billion to 3.69 billion U.S. dollars in 2021. Roughly 60 percent of marketers believed that influencer marketing had a greater return on investment (ROI) than traditional advertising, explaining why more industry professionals focus…
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Most Popular Social Sites For U.S. Teens
Snapchat, TikTok, Instagram are the top social networks for U.S. teens as of fall 2020 – in that order, 34%, 29%, 24% respectively. Mobile internet further secures the teen scene applications. To view the interactive graph, visit: statista. (more…)
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